How is a stay changing when Devialet sound becomes part of the experience?
Fairmont Hotels & Resorts, part of Accor’s luxury portfolio, has struck a global partnership with French audio pioneer Devialet to elevate guest experiences across its 96 properties. The collaboration blends the Fairmont’s rich musical heritage—its hotels have hosted icons like Ella Fitzgerald, David Bowie and Louis Armstrong—with the brand’s advanced sound technology.
The initiative introduces curated soundscapes in lobbies, multi-sensory “sound journeys” in Fairmont Gold guestrooms, and exclusive pop-ups such as the Disappearing Bar cocktail series and the Party Like It’s 1907 sound events. Guests can also bring the experience home, with the audio pioneer’s products now available through the Fairmont Store.
Fairmont CEO Omer Acar said music has always been core to the brand since 1907, and this partnership ensures a new era of immersive sound. Devialet CEO Jacques Demont echoed the sentiment, noting both brands share a vision of transforming moments into lasting memories.
At a glance:
- 96 hotels & resorts globally adopting Devialet sound experiences
- Signature touchpoints: Fairmont Gold rooms, lobbies, special events
- Retail offering: Devialet earbuds, speakers, and home audio via Fairmont Store
- Immersive activations: Disappearing Bar pop-ups, Party Like It’s 1907 sound series
- Builds on Fairmont’s century-old legacy of music, performance, and culture
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