Red Bird Trave News – Media Kit

Red Bird Travel News is a digital news website.

A trusted source of information by readers inside and outside mainland China, Red Bird Travel News has been serving readers since June 2023. Readers learn and share from it the latest hotel promotions, travel news, reviews, interviews and executive appointments.

Contents Include

Hotel Promotion

News Update

Hotel Opening

Blog Post (Interview, Review)

Insight

Executive Appointment

Video Clip

新闻 (News in Chinese)

酒店推广 (Hotel Offerings in Chinese)

Readers Are

Luxury and budget travellers

Hotel owners/operators/groups/brands

Hotel management companies

Industry consultants

Regional and professional associations

Vendors and suppliers

Event organizers

Advertise on Red Bird Travel News

Red Bird Travel News provides unique opportunities to reach a vast pool of travellers. 

Your banner on the site will make repeat impressions on readers.

Your banner will make additional numerous impressions through repost and auto post on social media sites: Instagram, Facebook, Threads, LinkedIn, X (formerly Twitter), Chinese Weibo and Little Red Book (XiaoHongShu).

Red Bird Travel News gives readers a daily feed of market intelligence, trend analysis, newest hotel offerings, and exclusive interviews,

Red Bird Travel News is consistently climbing up ranking for many travel related search terms on Google – including ‘Hotel Promotions’, ‘Hotel News’, ‘Tourism News’.

Who should advertise

  1. Hotels and Resorts: If you own or manage a hotel, advertising on Red Bird Travel News can help increase your visibility among travelers. It’s an opportunity to showcase your property, amenities, and unique features to a targeted audience.

  1. Travel Agencies and Tour Operators: Advertising here allows you to reach potential clients who are actively interested in travel. Highlight your tour packages, special offers, and personalized services to attract travelers seeking new experiences.

  1. Travel-related Products and Services: Whether you sell travel gear, travel insurance, or other related products, Red Bird Travel News provides a platform to promote your offerings. Capture the attention of travel enthusiasts who are likely to engage with your brand.

  1. Destination Marketing Organizations: If you represent a city, region, or country, advertising on Red Bird Travel News can help boost tourism. Share information about attractions, cultural experiences, and upcoming events to attract travelers.

  1. Event Organizers: If you’re hosting travel-related events (such as travel expos, festivals, or conferences), advertising here can help spread the word. Reach an audience passionate about travel and adventure.

  1. Content Creators and Influencers: Collaborating with Red Bird Travel News can enhance your credibility and expand your reach. Whether you’re a travel blogger, photographer, or social media influencer, consider partnerships or sponsored content.
Audience Profile

Over 80 per cent of Red Bird Travel News readers have purchasing responsibility or influence.

Over 70 per cent of readers hold upper management positions.

Red Bird Travel News based in Shanghai, has audience inside and outside mainland China, caters both English-speaking and Chinese readership.

Readers are from mainland China (46%) U.S. (26.3%) H.K. (8%) Singapore (7.8%) Others (11.9%).  Unique Visitors per month (11,502) Visits per month (15,503) – Google Analytics, Microsoft Clarity.

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