Radisson Individuals brand surpasses 100 hotels, adding Premier, Boutique, and Retreats to its portfolio
Radisson Hotel Group has announced the expansion of its Radisson Individuals brand, which has grown to over 100 hotels in operation and under development since its 2020 launch. The brand now introduces three new segments—Radisson Individuals Premier, Boutique, and Retreats—broadening its flexible affiliation model for independent hotels and regional chains.
Designed as a soft brand, it allows properties to retain their unique character while gaining access to Radisson Hotel Group’s global distribution platform, loyalty reach, and operational expertise. This approach has quickly made it one of the Group’s fastest-growing brand extensions.
Recent additions include Le Relais de La Malmaison near Paris, HARBR Hotel Ludwigsburg in Germany, Crystals Beach Resort Belle Mare in Mauritius, and Namah Nainital in India—now part of the Radisson Individuals Retreats collection.
“Elie Younes, Executive Vice President & Global Chief Development Officer at Radisson Hotel Group, said: ‘The exceptional success of Radisson Individuals reflects our ability to set relevant trends and deliver real value for owners and guests. The addition of Premier, Boutique, and Retreats gives even more visibility and distinction to hotels within an elastic framework.’”
With its expansion, Radisson Individuals now spans the upper midscale to upper upscale categories, strengthening the Group’s offering while ensuring owners and guests benefit from Radisson’s global standards and Yes I Can! service philosophy.
At a Glance
- 100+ hotels in operation and development
- New segments: Premier, Boutique, Retreats
- Flexible affiliation for independent hotels and chains
- Recent signings: France, Germany, Mauritius, India
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