Azerai Resorts has unveiled comprehensive Tet programs at Azerai La Residence, Hue and Azerai Ke Ga Bay, blending traditional Vietnamese rituals with curated dining, wellness, and family activities — a timely showcase of how luxury resorts are localizing Lunar New Year experiences as travel demand rebounds in February.
Azerai La Residence, Hue: Tradition with Imperial Flair
Curated cultural experiences
Guests are invited to engage with Tet customs through thoughtfully designed programming, including:
- Guided visits to Hue’s seasonal flower markets with private limousine transfers.
- Hands-on workshops to make Bánh Chưng, accompanied by tea, cookies, and ginger jam.
- Excursions to Thien Mụ Pagoda and An Hiên Garden House.
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Festive rituals and performances
- A morning lion dance on the first day of the Lunar New Year, accompanied by lì xì (lucky money).
- A refined Tet Afternoon High Tea in an elegant setting.
- Tet-inspired cocktails at Le Gouverneur Bar.
Dining and gatherings
- A celebratory Tet menu designed for sharing, balancing traditional flavors with contemporary techniques.
- Daily breakfasts featuring Asian and Western selections.
- A special Valentine’s Day dining experience set within the Tet holiday.
Community element
A display of handmade souvenirs from Hope Center Hue highlights local craftsmanship and social impact.
“Azerai La Residence, Hue extends warm wishes for a Tet filled with harmony, renewal and the gentle beauty of new beginnings,” said General Manager Minh Phan Trong.
Azerai Ke Ga Bay: Seaside Tet with Wellness and Play
Wellness and family programming
Complimentary activities are scheduled throughout the holiday, including:
- Dawn yoga, family yoga, pranayama, meditation, stretching, yin, and hatha yoga.
- Beach-based activities such as bodyboarding (with instruction), beach football, frisbee, volleyball, sandcastle building, and kite flying.
Children’s workshops
Younger guests can participate in:
- Tet-themed coloring and cupcake decoration.
- Lion dance practice, conical hat painting, coconut leaf folding, and clay crafting.
Afternoon and evening highlights
- Daily Tet-themed afternoon tea in the Living Room.
- Asian calligraphy sessions and a lion dance performance.
- A traditional Tet dinner, plus semi-private poolside dining with live music.
Setting and access
The resort sits within 4.5 hectares of gardens, framed by Hon Ba Island to the east and sand dunes to the west, approximately 2.5 hours from Ho Chi Minh City via a new highway.
“Azerai Ke Ga Bay extends its warmest wishes for peace, renewed energy and a prosperous journey in the Year of the Horse,” said General Manager Julian Moore.
Why It Matters
Tet has become a strategic season for Vietnam’s luxury hospitality sector, not only as a peak domestic travel period but as a stage to demonstrate culturally rooted guest experiences. Resorts like Azerai are moving beyond generic holiday programming toward place-based, multi-generational offerings that combine heritage, wellness, gastronomy, and community engagement — a model increasingly favored by discerning regional travelers.
At a Glance
- Two Azerai properties are activating full Tet programs in February.
- Programming prioritizes cultural authenticity, family participation, and wellness.
- Dining concepts emphasize shared meals and traditional symbolism.
- Both resorts integrate local culture through performances, crafts, and community partnerships.
Also read Azerai La Residence, Hue Expands Signature Dining with New Royal-Inspired Vietnamese Dishes
