The dual memberships strengthen AC Luxe’s luxury travel portfolio while reinforcing AC Group’s commitment to inclusive tourism for LGBTQ+ travellers.
AC Group has announced its membership in both XO Private and The International LGBTQ+ Travel Association (IGLTA), marking a strategic move to expand its luxury travel business while reinforcing its commitment to diversity, inclusion and accessible travel experiences.
The dual memberships support the continued growth of AC Group’s premium travel brand, AC Luxe, and strengthen the inbound destination management company’s position within two influential global travel networks serving luxury and LGBTQ+ travel markets.
AC Luxe strengthens its position in the luxury travel market
Joining XO Private represents another milestone in the evolution of AC Luxe, AC Group’s specialist luxury division designed for high-net-worth and ultra-high-net-worth travellers seeking highly personalised experiences.
The brand offers bespoke itineraries featuring private access to heritage sites, luxury accommodation, exclusive cultural encounters and tailor-made journeys that go beyond traditional sightseeing.
Membership provides AC Group with access to XO Private’s network of more than 25,000 luxury travel advisors, buyers and industry partners, creating new opportunities to showcase its curated travel experiences while supporting international business growth and increased bookings.
IGLTA membership reinforces commitment to inclusive travel
At the same time, AC Group has joined IGLTA, one of the world’s leading organisations promoting LGBTQ+ tourism.
The membership highlights the company’s ongoing commitment to creating welcoming, immersive and accessible travel experiences for LGBTQ+ travellers while providing additional confidence for travel advisors and tour operators booking AC Group’s products for LGBTQ+ clients.
It also enables the company to collaborate more closely with a wider network of LGBTQ+-friendly tourism businesses, helping to further strengthen inclusive travel experiences across its destination portfolio.
CEO outlines long-term growth strategy
Rob Russell, CEO of AC Group, said the memberships reflect the company’s long-term vision of combining premium travel experiences with genuine inclusivity.
“We’re thrilled to have joined both XO Private and IGLTA. Both memberships not only reaffirm our commitment to continually evolving our products to support trade partners and agents in delivering tailored, immersive and inclusive experiences but also support our strategic growth ambitions.”
Russell said the company is especially proud to become an IGLTA member, noting that AC Group has long supported the LGBTQ+ community and believes in celebrating diversity, inclusion and the freedom for everyone to be themselves.
He added that the company is committed to creating travel itineraries that partners are proud to sell while ensuring LGBTQ+ travellers feel safe, welcomed and confident throughout their journeys. The organisation also aims to foster an inclusive workplace where every employee feels they belong.
Russell said AC Group’s Journeys Beyond Ordinary initiative, launched last November, complements the continued expansion of AC Luxe, with XO Private providing new opportunities to design bespoke, invitation-only experiences for affluent inbound travellers seeking exceptional access and personalised service.
“We’re looking forward to working closely with XO Private and IGLTA, expanding our products, and getting to know the exceptional industry communities that form each of the organisations,” he said.
Why this matters
Luxury travel continues to evolve beyond premium accommodation, with affluent travellers increasingly seeking exclusive access, authentic cultural engagement and highly personalised itineraries. At the same time, inclusive tourism has become an important consideration for both travellers and travel advisors, with growing demand for destinations and operators that actively support diversity and provide welcoming experiences for all guests.
By joining both XO Private and IGLTA, AC Group is positioning itself at the intersection of these two growing segments, strengthening its ability to deliver premium, bespoke travel while meeting the evolving expectations of today’s global travellers.
About AC Group
AC Group is an inbound destination management company specialising in curated travel experiences. Through its AC Luxe brand, the company delivers bespoke luxury journeys featuring exclusive access, premium accommodation and personalised cultural experiences for high-end international travellers.
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