The Tourism Boards & Policy category examines national and regional tourism strategies, government-led initiatives and destination marketing programmes shaping global travel markets. Reporting includes tourism recovery frameworks, resilience planning, infrastructure investment and regulatory developments.
Coverage spans ministries of tourism, destination marketing organisations and regional tourism bodies working to strengthen competitiveness and visitor growth. Particular attention is given to public-private partnerships, sustainability policies and airlift negotiations that support long-term sector stability.
This section provides structured insight into how destinations respond to global disruptions, position themselves internationally and align tourism development with economic priorities.
The first MICHELIN Guide South Australia 2027 selection was unveiled on October 14, featuring 77 restaurants across the state. Magill Estate Restaurant in Adelaide received Two MICHELIN Stars, while 10 other restaurants earned One MICHELIN Star. The selection also includes 16 Bib Gourmand recipients and 50 MICHELIN Selected restaurants. The
The Coffee Bean & Tea Leaf® is marking its 63rd anniversary in 2026 with Make It Yours, a campaign focused on personal coffee and tea preferences, customer stories and customizable drinks. Founded in 1963, the brand built its identity around the idea that customers should be able to find their
Tourism Malaysia and AirAsia MOVE have launched the Oh Sem Malaysia! campaign to encourage travel across Malaysia, with a focus on secondary cities and lesser-known destinations. The initiative expands their public-private strategic partnership and supports the ongoing Visit Malaysia 2026–2027 campaign. The partnership will feature curated travel experiences, destination-led promotions
Europe could secure a larger share of global Travel & Tourism growth over the next decade by acting on eight strategic priorities, according to a new report from the World Travel & Tourism Council (WTTC), released at its 26th Global Summit in Valletta, Malta. The report, Travel & Tourism in
More than 90% of respondents to the ITE Hong Kong Public Visitor Survey 2026 said they would maintain or increase their travel spending, despite geopolitical uncertainty. The findings suggest that travel budgets among surveyed visitors have remained broadly stable compared with 2025. Conducted in June 2026, the survey received 2,687
Spago Shanghai will host Wolfgang Puck and his son, Byron Lazaroff-Puck, on October 13 as part of The Generational Tasting Tour, a global four-hands dining series featuring the two chefs. The Shanghai event follows previous stops in Washington, D.C., Las Vegas, İstanbul, Budapest, London, Maui and Singapore. The tour brings
The World Travel & Tourism Council (WTTC) has set a target of connecting one million small and medium-sized enterprises (SMEs) with its Together in Travel Community. The initiative aims to support independent and growing businesses through free research, practical guidance, industry connections and advocacy. The announcement came at the WTTC
The Hitachi-no-kuni Long Trail in northern Ibaraki Prefecture has fully opened as an approximately 350-kilometer route connecting six cities and towns. With its full opening, the Hitachi-no-kuni Long Trail is described as Japan’s longest long trail designed as a loop route. The trail connects forests and satoyama landscapes with valleys,
Travel and tourism organisations from across Asia, Oceania and the Indian Ocean were recognised at the World Travel Awards Asia, Oceania & Indian Ocean Gala Ceremony 2026 in the Maldives. Held at CROSSROADS Maldives, the event brought together representatives from across the region to receive awards across destination, hospitality, aviation
The World Travel & Tourism Council (WTTC), the Japan Association of Travel Agents (JATA) and the Tourism EXPO Japan (TEJ) Executive Committee have signed a new Memorandum of Understanding (MOU) to strengthen cooperation between Japan’s Travel & Tourism sector and the global industry. The agreement focuses on collaboration, innovation, knowledge
World Spa Awards has announced its 2026 winners, with spas, wellness retreats, brands and experiences recognised across categories covering hotels, resorts, day spas, airlines and cruise lines. Now in its 12th year, the awards programme recognises businesses and experiences across the global spa and wellness sector. World Spa Awards is
The World Travel & Tourism Council (WTTC) has announced two further speakers for its 26th Global Summit in Valletta, Malta. The event takes place from 7–9 October 2026 at the Mediterranean Conference Centre. José María Aznar, former Prime Minister of Spain, and His Excellency Ambassador Nick Adams, U.S. Tourism Minister,
The Middle East’s travel and tourism organisations and destinations were recognised at the World Travel Awards Middle East Gala Ceremony 2026, held at One&Only One Za’abeel in Dubai. Industry leaders gathered for the VIP ceremony, where winners across destinations, hotels, brands and aviation received regional titles. Dubai Named Middle East’s
马来西亚国家旅游局 副局长李泰康：谈中国市场、延长停留时间、新兴目的地、航空连接，以及2026–2027年“马来西亚旅游年”的下一阶段 今年7月，在马来西亚旅游局2026年大型熟悉考察团（Mega FAM 2026）期间，来自亚太地区13个市场的55名代表体验了马来西亚不同于以往的一面。 此次行程不仅涵盖马来西亚最知名的旅游景点，也重点展示了美食、文化、自然和农业旅游体验。行程亮点包括彭亨州猫山王榴莲体验、布城现代马来菜，以及“2026年马来西亚缤纷文化节”（Citrawarna 2026) 的启动。 Mega FAM展示了马来西亚正在如何拓展其旅游形象。标志性景点依然重要，但马来西亚旅游局正更加重视特色体验以及较少被游客探索的目的地。 目标十分明确：马来西亚希望游客停留更久、走得更远，并体验更多。 在这一背景下，《Red Bird Travel News》在 Mega FAM 期间采访了李泰康。 READ IN ENGLISH 马来西亚国家旅游局 副局长李泰康 分享旅游业洞察 在这次专访中，李泰康谈及 2026–2027年“马来西亚旅游年”（Visit Malaysia 2026–2027）的表现、中国市场的复苏、航空连接，以及中国游客不断变化的旅行偏好。 他还分享了自己对人工智能（AI）、专业旅游媒体的作用以及穆斯林友好型旅游的看法，同时强调可持续发展，以及确保旅游业增长能够惠及当地社区的重要性。 超越马来西亚的标志性景点 1. 马来西亚已经拥有一些亚洲最具知名度的旅游景点。如今，您是否希望鼓励游客探索这些景点以外的地方？ 是的。双子塔（PETRONAS Twin Towers）和黑风洞（Batu Caves）等标志性景点依然十分重要。 不过，如今的游客越来越追求真实、沉浸式和个性化的旅行体验。 因此，马来西亚旅游局正更加重视美食、农业旅游、活态文化遗产、乡村民宿、自然、康养以及社区旅游等领域。 这也符合我们更广泛的目标。我们希望游客停留更久、消费更多，并走出主要旅游门户城市，探索更多马来西亚目的地。 2. Mega FAM本身似乎也体现了这一策略。您希望55位代表通过此次行程获得什么？ 此次Mega FAM汇聚了来自亚太地区13个客源市场的55名国际代表。 参与者包括媒体代表、旅行社、KOL以及市场推广代表。 此次行程让他们亲身体验马来西亚多元化的旅游资源，同时也展示了我们向体验式旅游转型的方向。 行程涵盖农业旅游、美食、文化遗产以及自然旅游等体验。 通过亲身体验这些旅游产品，媒体和KOL能够创作更加真实的国际内容。 旅行社也能够获得第一手体验和信息，从而根据各自市场的需求，开发并推广新的马来西亚旅游产品和线路。 来自中国、日本、韩国、印度、印度尼西亚、泰国和澳大利亚等市场的代表参与，也进一步扩大了马来西亚旅游产品的国际曝光度。
Tourism Malaysia’s Deputy Director General, Promotions II, on China, longer stays, new destinations, air connectivity and the next phase of Visit Malaysia 2026–2027. During Tourism Malaysia’s Mega FAM 2026 in July, 55 delegates from 13 APAC markets experienced a different side of Malaysia. The programme went beyond the country’s best-known
Hong Kong is stepping up efforts to attract more UK travellers and encourage them to stay longer and explore beyond the city centre. The Hong Kong Tourism Board (HKTB) has appointed The PC Agency to oversee its UK destination PR strategy. The move forms part of a new approach aimed
More than 200 Travel & Tourism CEOs and senior executives are expected in Malta next month for the 26th WTTC Global Summit. The World Travel & Tourism Council (WTTC) will hold the event in Valletta from 7–9 October 2026. The annual summit will bring together senior representatives from hospitality, aviation,
The Tourism Authority of Thailand (TAT) has unveiled “The Year of Transformation” as its strategic tourism direction for 2027, introducing four strategic moves designed to support “The Winning Goal 2027”. The strategy aims to strengthen Thailand’s position as “Asia’s No.1 High-Value & Meaningful Destination” by focusing on quality growth, stronger
As millions of travellers head abroad during the peak summer holiday season, Europe has reinforced its position as the world’s leading leisure travel destination. The region captured one-third of global leisure travel spending in 2025, according to new 2026 Economic Impact Research (EIR) data from the World Travel & Tourism
(Pictured) Second from right: Thailand’s Prime Minister H.E. Mr. Anutin Charnvirakul; third from right: H.E. Mr. Hashim Djojohadikusumo, Special Presidential Envoy for Climate and Energy and Chairman of the Advisory Board at KADIN Indonesia; far right: Thapanee Kiatphaibool, Governor of the Tourism Authority of Thailand (TAT); and far left: Albert,
India has established itself as one of the world’s fastest-growing Travel & Tourism economies, powered by a thriving domestic market, major infrastructure investment and an extraordinary tourism offering that keeps international visitors in the country longer than in almost any other destination. According to new research from the World Travel
Tourism Malaysia Mega FAM 2026 brought together international media, travel trade delegates and content creators for five days of immersive experiences across Kuala Lumpur, Putrajaya and Selangor. From Musang King durian and traditional Malaysian cuisine to Citrawarna 2026, eagle feeding and fireflies in Kuala Selangor, the programme offered an engaging
Bukit Tinggi, Pahang – If you want to understand why Musang King is regarded as Malaysia’s king of durians, skip the supermarket and head straight to the orchard. During Tourism Malaysia’s Mega FAM trip under the Citrawarna 2026 programme, I had the opportunity to visit DSR Forest Orchard Café, operated
The Singapore Tourism Board (STB) and Traveloka have renewed their strategic partnership to strengthen Singapore’s position as a preferred destination for travellers across Asia-Pacific. The new Memorandum of Understanding (MoU) expands the collaboration into Australia while introducing new initiatives focused on events marketing, destination storytelling and AI-powered tourism promotion. At
Klook and the Korea Tourism Organization (KTO) have renewed their strategic partnership, signing a new Memorandum of Understanding (MoU) to accelerate digital tourism innovation, promote Korea’s regional destinations, and enhance travel experiences through AI-powered solutions. The renewed agreement focuses on four key priorities: “Korea continues to capture the imagination of
The Tourism Authority of Thailand (TAT) is inviting travellers to experience “Blooming and Bright Amazing Thailand”, a seasonal campaign highlighting the beauty of Thailand during the rainy season. This shoulder travel period transforms the country’s landscapes with lush greenery, spectacular waterfalls, fewer crowds, and a more relaxed travel atmosphere. Unlike
Saudi has launched Package Visa, a new digital initiative that integrates tourist visa applications directly into curated travel bookings. The program aims to simplify the travel planning process by allowing eligible visitors to arrange their visa, flights, accommodation, and selected tourism experiences through a single booking. The rollout is now
WTTC Introduces Independent Certification for Hotel Sustainability Basics The World Travel & Tourism Council (WTTC) is strengthening its Hotel Sustainability Basics programme by transitioning it to an independent third-party certification scheme, marking a major step in the evolution of global hotel sustainability standards. The move aligns the programme with new
YANGON, Myanmar — Tourism leaders from across Southeast Asia have gathered in Myanmar as the Mekong Tourism Forum (MTF) 2026 returns with a renewed focus on people-first tourism, sustainable development and meaningful travel experiences. Held in Yangon from 16–18 June 2026, this year’s forum places communities, culture and local livelihoods
The travel industry’s accelerating shift toward AI, automation, and digital operations is now reshaping major global trade events. WTM London has announced the launch of WTM Travel Tech for 2026, reflecting growing demand from tourism businesses seeking technology-driven solutions amid rapid changes in traveler behavior, distribution, and destination management. The
Bhutan is positioning itself for a new phase of tourism growth as global demand rises for immersive, sustainable and experience-led travel. The launch of the Bhutan International Travel Mart (BITM) 2026 highlights how the Himalayan kingdom is strengthening ties with international travel buyers while protecting its high-value tourism model. This
Thailand is betting that memorable local experiences—not just discounts—will drive the next phase of visitor spending. The Tourism Authority of Thailand (TAT) has launched the Amazing Thailand Grand Sale 2026, a nationwide campaign running from June to August that combines shopping, hospitality, dining, and cultural discovery to encourage travelers to
As destinations across Asia compete for high-value meetings and incentive travel business, Hainan is stepping up efforts to position itself as a leading hub for international events. The China International MICE Exchange (CIMX) has named Hainan Province its Official Destination Showcase Partner for CIMX 2026, highlighting the growing importance of
Indonesia is intensifying efforts to attract South Korean travelers as competition for Asian outbound tourism continues to grow. At the 41st Seoul International Travel Fair (SITF) 2026, the Ministry of Tourism Indonesia is using the event to showcase destinations beyond Bali while promoting new luxury, sustainable, and experience-driven travel offerings
Chinese outbound travel is accelerating again across Asia, and Malaysia is moving aggressively to capture more demand ahead of Visit Malaysia 2026. Tourism Malaysia has launched its biggest-ever presence at ITB China 2026 in Shanghai, signaling intensifying competition among Asian destinations for Chinese travelers, long-stay visitors, and premium tourism spending.
From left to right: Zheng Bei, Director, Operations Synergy Department, Jin Jiang International Holdings Co., Ltd.; Zheng Hao, Vice-Chair and Secretary-General, World Tourism Alliance (WTA); Irakli Nadareishvili, Deputy Minister of Economy and Sustainable Development of Georgia; David Ruetz, Senior Vice President, Messe Berlin GmbH; Maia Omiadze, Head of the Georgian
Montenegro is gaining new momentum as a luxury travel destination after World Travel Awards announced that World Travel Awards will host its Europe Gala Ceremony 2026 at Hyatt Regency Kotor Bay Resort. The event marks the first time in the organization’s 33-year history that the prestigious ceremony will take place
This article contains affiliate links. We may earn a commission at no extra cost to you. Travel booking platforms are increasingly competing on the full journey experience, not just hotel and flight reservations. Now, Expedia Group is pushing further into AI-powered trip planning and airport services through new partnerships with
This article contains affiliate links. We may earn a commission at no extra cost to you. China’s outbound and inbound travel sectors are entering another year of rapid recovery, and ITB China 2026 is positioning itself at the center of that momentum. The B2B-focused travel trade show will return to
This article contains affiliate links. We may earn a commission at no extra cost to you. Macao’s tourism strategy is shifting beyond its well-known casino districts as digital travel platform Agoda expands its partnership with the Macao Government Tourism Office for 2026. The collaboration aims to bring more international visibility
This article contains affiliate links. We may earn a commission at no extra cost to you. The United States is signaling a stronger political focus on tourism at a time when global travel competition is intensifying. The World Travel & Tourism Council (WTTC) recently welcomed His Excellency Nick Adams for
This article contains affiliate links. We may earn a commission at no extra cost to you. JLL has appointed Cleavon Tan as Senior Vice President, Hotels & Hospitality Group, Hong Kong, signaling a strategic push to expand its advisory footprint in one of Asia’s most competitive hotel markets. The move
Disclosure: This article contains affiliate links. We may earn a commission at no extra cost to you. Agoda Birdwatching Destinations in Asia Agoda birdwatching destinations in Asia highlight a series of ecosystems where migratory routes and habitat diversity attract both resident and seasonal bird species. The digital travel platform has
Disclosure: This article contains affiliate links. We may earn a commission at no extra cost to you if you purchase. Agoda One Bangkok Office Marks Major Investment in Thailand’s Tech Hub The Agoda One Bangkok office has officially opened in Bangkok, bringing nearly 4,000 employees together in a new regional
Disclosure: This article contains affiliate links. We may earn a commission at no extra cost to you. PATA Annual Summit 2027 in Sanya The PATA Annual Summit 2027 will take place in Sanya, China, from May 17–19, 2027, hosted by the Sanya Tourism Board. The annual industry gathering organised by
Disclosure: This page contains affiliate links. We may earn a commission at no extra cost to you if you book or purchase through our links. As an Amazon Associate, we earn from qualifying purchases. World Travel Awards Indian Ocean Gala Ceremony 2026 Returns to the Maldives The World Travel Awards
Disclosure: This article contains affiliate links. As an Amazon Associate, we earn from qualifying purchases. We may earn a commission at no extra cost to you. Hong Kong tourism recovery remains uneven despite strong domestic demand, according to new research from the World Travel & Tourism Council (WTTC). The report
Updated on April 30, 2026 Disclosure: This page contains affiliate link. We may earn a commission at no extra cost to you. China International MICE Exchange Beijing will debut in November 2026, bringing global meetings, incentives, conferences and exhibitions (MICE) professionals to the Chinese capital. Organised by Messe Berlin
Jin Jiang International ITB China 2026 partnership will see the hospitality group provide accommodation, transport and industry engagement during the Shanghai travel trade event. Disclosure: This article contains affiliate links. We may earn a commission at no extra cost to you if you book or purchase through our links. As
The Pacific Asia Travel Association has announced PATA media partnership with Breaking Travel News, aimed at strengthening industry coverage and thought leadership across the Asia Pacific tourism sector. The collaboration will see Breaking Travel News support two of PATA’s major 2026 events while expanding editorial storytelling around tourism innovation, sustainability,
Global Hotel Alliance (GHA) has signed a strategic agreement with Tokyu Hotels & Resorts, bringing more than 40 Japanese properties into the GHA DISCOVERY loyalty programme — a move that strengthens GHA’s footprint in Japan’s fast-growing inbound tourism market. The partnership integrates one of Japan’s established domestic hotel operators into
The World Sustainable Hospitality Alliance has announced a multi-year partnership with the World Sustainable Travel & Hospitality Awards (WSTHA), combining its Annual Summit with the Awards ceremony into a single annual November event designed to accelerate sustainability leadership across global travel and hospitality. A Unified Summit and Awards Model The
The PATA Gold Awards 2026 is now accepting submissions from tourism organisations and professionals across Asia Pacific, with entries open until May 15, 2026, ahead of the awards presentation at PATA Travel Mart 2026 in Kuching, Malaysia. Pacific Asia Travel Association Invites Entries for 42nd Edition The Pacific Asia Travel
The Caribbean Hotel & Tourism Association (CHTA) unveiled a structured, forward-looking tourism resilience framework at the Global Tourism Resilience Day Forum in Nairobi, positioning the Caribbean as a region building institutional, digital and collaborative systems to recover faster and compete more effectively after crises. Caribbean Leadership on Tourism Resilience At
ITB Berlin will celebrate its 60th anniversary from 3–5 March 2026 with industry-wide events, special installations and future-focused programming—reinforcing its position as the World’s Leading Travel Trade Show while spotlighting the next chapter of global tourism. Six Decades of ITB Berlin: From Trade Fair to Global Platform Founded in 1966
VisitBritain is hosting over 70 international travel buyers across England, Scotland, and Wales from 30 January to 5 February, offering first-hand experiences of Britain’s top attractions and tourism innovations to grow the inbound visitor economy. Educational Trips Highlight Britain’s Tourism Offer VisitBritain will host more than 70 international travel trade
The World Travel & Tourism Council (WTTC) has appointed Gloria Guevara as its new President & CEO, marking her return to the role she previously held from 2017 to 2021, as the organisation looks to accelerate investment, job creation and global advocacy across the Travel & Tourism sector. The appointment
The World Travel & Tourism Council (WTTC) has chosen Madrid as the location for its new Global Office, marking a strategic shift designed to strengthen advocacy, improve access to global talent and support the sector’s next phase of growth as travel rebounds worldwide. Travelers can find more information about Madrid
Mexico has officially launched its international roadmap as Partner Country of FITUR 2026, positioning tourism as a strategic engine for growth, investment, and global visibility. Backed by strong visitor growth and ahead of a landmark year that includes hosting the FIFA World Cup, the country is using the Madrid travel
The Mekong Tourism Coordinating Office (MTCO) is recruiting a new Executive Director to lead regional tourism cooperation and drive implementation of the GMS Tourism Strategy 2030. MTCO Executive Director Application period: Until 8 January 2026 (17:00 Bangkok time) Contract: 2-year term, extendable Location: Bangkok Who can apply: All nationalities; GMS
The 11th Global Tourism Economy Forum ends in Harbin, spotlighting innovation, ice-snow tourism and China’s expanding role in global tourism development The 11th Global Tourism Economy Forum (GTEF) concluded successfully in Harbin, Heilongjiang Province, bringing together more than 1,500 global tourism leaders, policymakers and industry executives from over 30 countries
Meet Global MICE Congress 2025 drew over 2,500 delegates from 37 countries, confirming Moscow’s growing role as a global business tourism hub Moscow has reinforced its position as a world-class destination for business tourism following the successful conclusion of the Meet Global MICE Congress (MGMC), an international forum that brought
World Travel Awards 2025 crowned global travel leaders in Bahrain, celebrating top destinations, hotels, airlines and emerging tourism innovations worldwide Tourism royalty from every continent gathered in the Kingdom of Bahrain as the World Travel Awards (WTA) Grand Final Gala Ceremony 2025 celebrated the organisations redefining global travel excellence. Hosted
CUHK’s SHTM hosts the NextGen Tourism Summit 2025, uniting global scholars and industry leaders to shape the future of tourism, innovation and the experience economy The School of Hotel and Tourism Management (SHTM) at The Chinese University of Hong Kong (CUHK) successfully hosted the NextGen Tourism Summit: Leading the Experience
Trip.com launches its Black Friday Sale 2025 with major savings on flights, hotels, attractions, eSIMs, car rentals and more. Deals run until 7 December—book fast Trip.com has officially launched its highly anticipated Black Friday Sale, giving travellers access to some of the year’s biggest savings across flights, hotels, experiences and
Trip.com Group’s 2025 Global Partner Summit in Istanbul unveiled new AI tools, global strategies, and expanded Türkiye partnerships for smarter travel At the crossroads of continents, Trip.com Group convened global travel leaders and partners in Istanbul for the 2025 Global Partner Summit, reaffirming its vision to drive innovation, strengthen collaboration,
JCB and Agoda join forces to offer exclusive travel perks, discounts, and insights, making trips to Japan more rewarding for cardmembers across Asia JCB International Co., Ltd., the international operations arm of Japan’s only international payment brand, JCB and Agoda, a leading digital travel platform, have officially announced a three-year
The Maldives government’s proposed SEZ amendments aim to create Sustainable Townships that drive tourism, attract global investment, and promote green growth A new model for Maldives tourism, investment, and sustainable growth in emerging destinations. The Maldivian government has announced proposed amendments to the Special Economic Zones (SEZ) Act to create
CIBS 2026 unites the global marine and leisure boating industries in Shanghai, showcasing innovation, sustainability, and cross-sector collaboration The 29th China (Shanghai) International Boat Show and Shanghai International Workboat Show (CIBS 2026) — marked by green transformation, intelligent technologies, and growing global influence — will make its grand return to
Discover Iceland in every season with Iceland Travel’s new tours, 24/7 support, and wellness retreats — from winter adventures to geothermal relaxation Iceland continues to mesmerize travelers with its dramatic landscapes, vibrant culture, and warm hospitality. Now, Iceland Travel — the country’s oldest destination management company (DMC) — is enhancing
The First International Jewelry Fashion Theme Month launches at Grand Yuyuan, marking a new milestone for Shanghai’s global jewelry and fashion industry At the Grand Yuyuan Cultural Area, Shanghai officially launched the First International Jewelry Fashion Theme Month and the 2025 Shanghai Haute Couture Week on October 30, 2025. As
The 2025 Africa Championship of Chinese Cuisine in Nairobi celebrates China-Africa friendship through food, culture, and creative culinary exchange Nairobi, October 30, 2025 — As part of the China-Kenya Culture and Tourism Season, the 2025 Africa Championship of Chinese Cuisine officially opened at Kenya Utalii College (KUC) in Nairobi, showcasing
Discover the 2025 World Sustainable Travel Awards winners celebrating innovation, eco-initiatives, and net positive tourism globally Dubai Hosts Global Leaders in Sustainable Tourism The 2nd annual World Sustainable Travel & Hospitality Awards convened in Dubai on 29 October, spotlighting individuals and organisations shaping the future of net positive tourism. The
A curated Agoda guide spotlights seven lesser-known heritage gems that reveal the region’s untold stories and timeless beauty Digital travel platform Agoda invites travelers to look beyond the usual icons with its curated list of Asia’s lesser-known UNESCO cultural sites — destinations where history, artistry, and authenticity converge. Perfect for
The Tibetan Jikayi Village in Sichuan, China, earns global recognition for sustainable development, ecological conservation, and living cultural heritage Jikayi Village in Danba County, Garzê Prefecture, Sichuan Province, has been officially designated as a “Best Tourism Village” by United Nations Tourism on October 17, 2025. Nestled within the Moerduo Mountain
International Travel Expo, marking 40 years of connecting world destinations with quality buyers and affluent travelers The International Travel Expo (ITE), Hong Kong’s leading travel and tourism trade and consumer event organized by TKS Exhibition Services Ltd, will return to the Hong Kong Convention & Exhibition Centre from 11–14 June
Vietnam – Ho Chi Minh City Tourism Promotion Program 2025 highlights new experiences, partnerships, and cultural vitality during ITB Asia week Ho Chi Minh City is turning heads in Singapore with the Vietnam – Ho Chi Minh City Tourism Promotion Program 2025, held October 14–19 alongside ITB Asia 2025. Organized
A new, hands-on learning experience debuts at WTM London 2025, helping tourism professionals navigate the fast-evolving Chinese outbound travel market CBISN has announced the launch of the China Ready Masterclass, taking place on 5 November 2025 during WTM London. The session marks a first for WTM — a specialized, solution-driven
The World Travel Awards Asia & Oceania Gala Ceremony 2025 celebrates regional excellence, spotlighting Vietnam, Australia, Japan, and more among the year’s top tourism and hospitality leaders Asia and Oceania’s top travel and hospitality brands took the spotlight in Hong Kong as the World Travel Awards (WTA) hosted its Asia
The World Travel Awards, in partnership with Hong Kong International Airport, will bring together Asia and Oceania’s top travel leaders for a landmark celebration at InterContinental Grand Stanford Hong Kong World Travel Awards Asia & Oceania Gala Ceremony The World Travel Awards (WTA) Asia & Oceania Gala Ceremony 2025 will
New direct routes between Hanoi, Vietnam and key Chinese cities spark two-way travel growth across both countries Agoda Data Shows 90% Surge in Chinese Travel Interest to the country. What’s Happening:Agoda reports a 90% year-on-year increase in Chinese traveler searches for the Southeast Asian country between July and August 2025,
Noctourism, as cities light up, so does curiosity. New research reveals the best global destinations for night-time experiences. As the sun sets, a new kind of traveller awakens. Noctourism — the art of exploring destinations after dark — is emerging as one of travel’s fastest-growing trends. According to new studies, nocturnal
Four-month global initiative positions the Maldives as the Indian Ocean’s leading superyacht destination, targeting elite travelers and strengthening the nation’s luxury tourism portfolio. Maldives to Attract Ultra-Luxury Travelers Visit Maldives Corporation (VMC) has unveiled its first-ever Super Yacht Promotion Campaign, running from September to December 2025, as part of its
World Travel Awards crowns Saint Lucia and the region’s finest travel brands at a glittering ceremony hosted at Sandals Grande Saint Lucian The Caribbean and North America’s top travel and hospitality brands were celebrated in style at the World Travel Awards (WTA) Caribbean & North America Gala Ceremony 2025, held
JCB immersive promotion blends Japanese pop culture, travel perks, and sustainability to enrich visitor experiences in Tokyo JCB International Co., Ltd. has unveiled a playful new promotion designed for cardmembers visiting Japan: the Exclusive Giant Gacha Experience in Shibuya. Running for a limited time across three iconic venues—Tokyu Plaza Shibuya,
Five of the world’s top 10 Travel & Tourism markets are in Europe, powering record growth Europe has reaffirmed its status as the powerhouse of global tourism, according to the World Travel & Tourism Council’s (WTTC) latest Economic Impact Research Trends Report, launched today at the 25th Global Summit in
Fauchon L’Hôtel Paris survey highlights luxury travelers’ demand for sense of place, warm service, and wellness amenities, while loyalty programs lose influence Fauchon L’Hôtel Paris, a member of The Leading Hotels of the World, has unveiled fresh insights from a new survey of luxury travel advisors, revealing how client expectations are
Tourism Malaysia and MHTC debut first-ever collaboration Malaysia Fair to showcase Malaysia as a premier leisure and medical tourism destination Tourism Malaysia, in partnership with the Malaysia Healthcare Travel Council (MHTC), is set to unveil Malaysia Fair 2025, a four-day celebration of Malaysia’s vibrant culture, world-class healthcare, and culinary heritage.
Central Park, a bold fusion of greenery, gastronomy, retail, and design, Central Pattana’s latest mixed-use development sets a global benchmark for experiential urban living. Bangkok’s skyline has a new defining icon. Central Park, the latest world-class mixed-use development by Central Pattana, has opened in the city’s heart, quickly emerging as
Chenot Espace, Mandarin Oriental, Palazzo Fiuggi and SHA Mexico Among Top Winners as Spa Industry Innovation Takes Center Stage The global spa and wellness community has spoken: the World Spa Awards 2025 has unveiled this year’s winners, celebrating innovation, excellence, and transformative experiences across every corner of the industry. From
Travel Without Borders: Discovery Asia Travel Group Connects Asia’s Journeys Travellers across Asia now have access to a broader spectrum of curated holiday experiences as Discovery Asia Travel Group, comprising D Asia Travels, Asian Trails India, Asia Medan, and Kuala Lumpur City Tour (KLCT), strengthens its presence across the region.
JCB Brings the Spirit of Japan Closer With ‘Japan Cùng Bạn’ in Vietnam JCB International Co., Ltd., Japan’s only international payment brand, has launched its new brand message in Vietnam: “Japan Cùng Bạn” (“Japan with You”). The initiative marks a new chapter in JCB’s journey, redefining its role from being
CMEx Announces Additional 2025 Leadership Award Honorees The Caribbean Media Exchange (CMEx) has unveiled the distinguished honorees for its 2025 Leadership Awards, adding three new luminaries from Aruba, Martinique, and Puerto Rico to an “already impressive roster of visionaries whose work has elevated the Caribbean’s global profile and strengthened its
Mastercard and Qlub to Transform GCC Hospitality Payments Mastercard has entered into a strategic collaboration with Qlub, the Dubai-based fintech redefining hospitality payments, to accelerate the adoption of digital and contactless dining experiences across the Gulf region. The move underscores a growing demand for seamless, technology-led payment solutions that enhance
Las Vegas is once again lighting up the world with a single word: Fabulous Since 1959, the “Welcome to Fabulous Las Vegas” sign has been more than a roadside landmark—it’s become a global symbol of escape, possibility, and unfiltered fun. Now, as traveler expectations evolve, the city is doubling down
An icon of Park Avenue Waldorf Astoria New York reclaims its place as Manhattan’s cultural beacon with restored venues, expansive accommodations, world-class dining, and a new Guerlain Wellness Spa Waldorf Astoria New York today unveiled its celebrated Grand Ballroom and iconic heritage event spaces, following a masterful restoration that anchors the
Can football, culture and entertainment together position Saudi Arabia as a year-round global tourism destination? The Saudi Tourism Authority (STA) has launched “I Came for Football, I Stayed For More”, a global campaign starring Cristiano Ronaldo, to showcase Saudi Arabia as a destination offering far more than sport. Launching across
JTB Corp. to Acquire Northstar Travel Group from EagleTree Capital Japan’s JTB Corp. has agreed to acquire Northstar Travel Group, the leading B2B media, events and information-services provider behind Travel Weekly, Business Travel News, Meetings & Conventions, Phocuswright and more. The deal, expected to close in September, will see Northstar
Is Shenzhen’s New Downtown Duty Free Shop Set to Redefine Cross-Border Shopping? Shenzhen marked a new milestone on August 26, 2025, with the grand opening of the Shenzhen Downtown Duty Free Shop at UpperHills, Futian District. Positioned as one of China’s first eight downtown duty-free shops, and the first to
Malaysia Healthcare Week The Malaysia Healthcare Travel Council (MHTC) has hosted Malaysia Healthcare Week 2025 in Phnom Penh, Cambodia from 19–22 August 2025, aimed at strengthening healthcare ties between the two countries and positioning Malaysia as a leading medical tourism destination. The event featured medical sharing sessions, B2B meetings, public